What's New!

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  • As Seen In

    Bride & Groom - Sacramento

    5/3/2017 - By Lynda Norgaard

    Bride & Groom - Sacramento

    Used by stylists on “Pretty Little Liars, The Young & The Restless, and Dancing with the Stars”, this flexible finish spray, provides incredible hold, control and style memory. Infinity Finishing Spray is a...

  • Hollywood

    Backstage Hair Secrets - Jane the Virgin

    5/3/2017 - By Lynda Norgaard

    Backstage Hair Secrets & Styling Tips from the Hairstylist on CW’s Jane the Virgin

    Michelle Rene Elam, the department head of hair on CW’s Jane the Virgin, shares her TV styling secrets and tips for creating the hair on Season 3. What is a typical day of filming like? How do you keep th...

  • Hollywood

    Get the Look! Academy of Country Music Awards

    5/3/2017 - By Lynda Norgaard

    Get the Look! Maddie & Tae at the 52nd Academy of Country Music Awards

    Celebrity makeup artist Tarryn Feldman and celebrity hairstylist Kristen Carbine styled Maddie & Tae for the 52nd Academy of Country Music Awards. Nominated for Vocal Duo of the Year &nd...

  • As Seen In

    As Seen In - 2017

    5/3/2017 - By Lynda Norgaard

    Check out the worldwide buzz created by editors and producers who just can't get enough of White Sands

  • The Hype

    Rowan Blanchard’s messy top knot

    Celebrity stylist Laurie Heaps created Rowan Blanchard’s messy top knot for an event celebrating the 20th Anniversary of Preen this week.

    11/13/2016 - By Lynda Norgaard

    Celebrity stylist Laurie Heaps created Rowan Blanchard’s messy top knot for an event celebrating the 20th Anniversary of Preen this week.
  • The Hype

    Camouflage Split Ends

    Camouflage Split Ends July 31, 2016 - Dawn Del Russo

    9/7/2016 - By Noel Salas

    Split ends are the worst and sometimes we spot them without time to get a quick trim. I found a quick solution to camouflage frayed ends.  White Sands Haircare’s

  • Hot Hair Styles

    Textured Braid Set

    9/7/2016 - By Noel Salas

    Will Rule Your Fall Game

    Hey, girly girl! On the hunt for some hack-worthy hair? We promise this double-stacked braid will have others taking notice in all the right ways. Desig...

  • The Hype

    Primp and Prime

    Get a celebrity hold with White Sands Infinity Finishing Spray

    9/7/2016 - By Noel Salas

    Hi loves!

    It’s always a battle for me to find a good hairspray that lives up to everything it says.  

    Today I am sharing one that has been working really well for my hair especially in the hottest and most humid conditions this summer.

    <...

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